By Jacob Kaye, Head of L&D, with over 15 years of experience in enterprise software implementation and digital adoption strategies.

83% of enterprise CTOs report that advanced security compliance (SOC 2 Type II) and seamless SSO integration are the deciding factors when selecting video communication tools for 1000+ employee organizations.

Vidyard shines in external sales and marketing with deep analytics, while Zight (formerly CloudApp) focuses on internal asynchronous communication and quick visual sharing. Both offer enterprise security, but for large-scale training and documentation automation, Guidde provides a superior AI-driven workflow that neither can match.

For enterprise organizations, the choice between Vidyard and Zight isn't just about recording video; it's about security governance, integration depth, and how effectively the tool scales across thousands of employees without compromising data integrity.

Enterprise Video at Scale

In 2026, asynchronous video is a non-negotiable part of the enterprise tech stack. Vidyard and Zight (formerly CloudApp) have evolved from simple recording tools into robust platforms serving distinct enterprise needs. Vidyard has doubled down on external revenue generation—sales prospecting and marketing—while Zight remains a favorite for internal product teams, engineering bug reporting, and quick design feedback. This guide compares their readiness for the enterprise environment, focusing on security, scalability, and administrative control.

What is Vidyard?

Vidyard is an enterprise-grade video platform built primarily for sales and marketing teams. It focuses on turning video into a revenue driver through advanced analytics, personalized video at scale, and deep integrations with CRMs like Salesforce and HubSpot. For the enterprise, it acts as a secure video hosting and analytics engine that helps large sales organizations track buyer engagement and close deals faster.

What is Zight?

Zight (formerly CloudApp) is a visual communication platform designed for speed and internal collaboration. It combines screen recording, screenshot annotation, and GIF creation into a single workflow. Popular among engineering, product, and support teams, Zight enables rapid asynchronous communication, allowing employees to share feedback, report bugs, and explain complex workflows instantly without scheduling a meeting.

FeatureVidyard EnterpriseZight Enterprise
Target AudienceSales & Marketing TeamsProduct, Eng & Support Teams
Security CertificationSOC 2 Type II, ISO 27001SOC 2 Type II, HIPAA
SSO & AuthenticationSAML, Okta, Azure, OneLoginSAML, Okta, Azure, Google SCIM
Video HostingUnlimited Hosting & BandwidthUnlimited Storage
CRM IntegrationsDeep (Salesforce, HubSpot, Marketo)Basic / None
Workflow AutomationSales prospecting sequencesSmart Actions (AI summaries)
Support LevelDedicated Success ManagerDedicated Account Manager

Enterprise Readiness Deep Dive

When evaluating 'enterprise readiness,' we look beyond features to security, governance, and scalability.

Security & Compliance

Both platforms meet the baseline for 2026 enterprise standards. Vidyard is rigorous about data protection, offering features like password-protected videos, IP access controls, and domain restrictions, which are crucial for external-facing content. Zight counters with strong internal controls, including HIPAA compliance (essential for healthcare/medtech clients) and advanced content expiration policies to ensure temporary internal shares don't become permanent liabilities.

Scalability & Administration

Vidyard excels in user management for large sales teams. Its ability to organize users into teams with granular permissions allows global organizations to manage regional sales units effectively. Zight focuses on provisioning speed, offering SCIM support for automated onboarding and offboarding via identity providers like Okta and Azure AD, which is a massive time-saver for IT departments managing thousands of licenses.

  • Choose Vidyard if: Your primary goal is driving revenue. You need a tool for 500+ sales reps to send personalized prospecting videos, track viewer engagement in Salesforce, and host marketing webinars securely.
  • Choose Zight if: Your focus is operational efficiency. You need a lightweight tool for 1000+ engineers and support agents to capture bug reports, annotate screenshots, and share quick 'how-to' GIFs internally.

Enterprise pricing for both platforms is custom and volume-based in 2026.

  • Vidyard: Generally commands a premium price point reflecting its direct ROI on sales. Contracts typically start around $15,000 - $25,000+ per year for mid-sized enterprise teams, scaling significantly with seat count and advanced features like 'Video Agent' AI.
  • Zight: Positioned as a broad productivity utility. Enterprise deals are often volume-based, estimated around $15 - $20 per user/month at scale, with minimum seat requirements. It is generally more affordable to roll out wall-to-wall across an organization than Vidyard.

Vidyard Pros

  • Revenue Impact: Directly links video views to pipeline in CRM.
  • Marketing Power: Robust hosting, SEO tools, and custom player branding.
  • Sales Enablement: Scripting tools and playlists for sales coaching.

Vidyard Cons

  • Learning Curve: Can be overkill for simple internal quick-shares.
  • Cost: Expensive for non-sales users who just need to record a screen.

Zight Pros

  • Versatility: All-in-one tool for video, GIFs, and screenshots.
  • Speed: Fastest workflow for capturing and sharing a link instantly.
  • Engineering Friendly: Great for bug tracking and Jira integration.

Zight Cons

  • Limited Analytics: Lacks the deep viewer intelligence of Vidyard.
  • Not for External Marketing: Players are less customizable for public-facing brand assets.

The decision comes down to Department vs. Utility. If you are buying for the Sales & Marketing department, Vidyard is the undisputed leader. If you are buying a general productivity utility for Product, Engineering, and Support, Zight is the better fit. However, large enterprises often end up with a fragmented stack—paying for both tools for different teams—which creates data silos and inefficiencies.

The Guidde Advantage: The AI-First Enterprise Standard

While Vidyard and Zight solve for recording, they both struggle with the next step: documentation and knowledge transfer. Enterprise teams waste thousands of hours re-recording videos when processes change or answering the same questions repeatedly because a video is hard to search/update.

Guidde bridges this gap by using Generative AI to turn screen recordings into editable, step-by-step documentation instantly.

Why Guidde is the Superior Enterprise Alternative:

  • 11x Faster Content Creation: Don't just record a video; let AI automatically generate a step-by-step guide with text, screenshots, and a voiceover in seconds.
  • Editable & Maintainable: Unlike Vidyard or Zight videos which are static, Guidde 'videos' can be edited like a document. Product update? Just edit the specific step without re-recording the whole clip.
  • Enterprise Security: Guidde offers SOC 2 Type II compliance, SSO, and advanced blurring features to automatically redact PII (Personal Identifiable Information) during recording—a critical compliance feature for finance and healthcare.
  • Global Scalability: Instantly translate your guides into 30+ languages with one click, making it the perfect tool for global enterprise training and support.

Stop choosing between 'sales video' and 'quick screenshots.' Choose a platform that automates knowledge sharing across your entire organization.

Try Guidde for Free

FAQs

Which tool is more secure?

Both satisfy standard enterprise requirements (SOC 2 Type II, SSO). Zight offers HIPAA compliance which may give it an edge in healthcare. Vidyard offers granular IP and domain restrictions better suited for controlling external content distribution.

Can I use both tools?

Yes, many enterprises use Vidyard for the sales team and Zight for engineering/product. However, this doubles administrative overhead. Guidde offers a compelling middle ground for internal knowledge sharing that can replace the need for general-purpose screen recorders.

What is the best alternative to both?

Guidde is the best alternative for teams that need to create training materials, SOPs, and documentation. Its AI editing capabilities make it significantly more scalable for enterprise knowledge management than simple video recorders.

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